For Developers Overview
  • API Basics
    Introduction to the Sailthru API API Technical Details API Postbacks User Queries for Job and List API Error and Response Codes API Test Page
  • API Endpoints
    ad/plan blast blast_repeat content event include job – Queries job – Content job – Import and Export job – Update list purchase preview return send settings SPM stats template trigger user
  • API Client Libraries
    API Client Libraries Overview Java Library JavaScript API Library .NET Library Node.js Library Perl Library PHP5 Library Python Library Ruby Library
  • Zephyr Guide
    Zephyr Overview Common Zephyr Examples Zephyr Examples Library Zephyr Template Variables Zephyr Expressions And Operators Zephyr Control Structures Zephyr Assignment Operator For Variables Single Vs. Double Braces “Profile” Object “Message” Object “Blast” Object “Feed” Object Link Rewriting With Zephyr Set User Vars or List Membership On-Click with URL Parameters Forward To A Friend
  • Zephyr Functions
    Zephyr Functions Index abs ad adinfo api_event api_send api_user append_user_var assert base64_decode base64_encode bucket_list cancel compare contains content_intersect date dedupe distance exp filter filter_content first h horizon_count horizon_interest horizon_select horizon_set_interest int intersect join keys length list(function) lower load_content map md5 message_id number personalize promotion public_share push random range replace round set sha1 sha256 shuffle signup_confirm slice social_share sort split sqrt strip_tags strpos strrpos substr text time title type u upper user_engagement user_geo_home user_geo_select_region values
  • Zephyr Tutorial
    Zephyr Tutorials Lesson 1: Zephyr Basics Lesson 2: Data Basics
  • Content Triggers
    Content Triggers

    • For Developers Overview

    This section is a guide to the API and to Zephyr, a template and coding language.

    These aspects of your setup and integration with other systems are best accomplished with the help of a developer. Speak with your Customer Success representative or Support if you need guidance or have any questions.

    Contents

    Where to Start?

    Here are some common ways that you may want to use the API and Zephyr.
    • Content Sync your content or products for intelligent display in email or on site. Read more
      Ensure that your site’s content–typically article or product metadata–is synchronized using your chosen combination of the JavaScript tag on your site, Content API calls, or Job API bulk-updates. Then, to use this content in your templates, produce customized data feeds from your Content Library or use a personalize() function that pulls straight from the Content Library without a feed.
    • Templates Combine HTML and CSS with Zephyr code to create dynamic individually personalized emails. Read more
      Code templates with a sophisticated template language Zephyr in conjunction with your HTML and CSS code. Zephyr lets you personalize emails and websites with dynamic content and customize your templates with a host of other functions: automatically produce social media share links, user management page links, and more.
    • Sends Configure other systems to send email with the platform. Read more
      Using the Send API, generate transactional messages–on-demand messages sent to individual users. (Note that these can also be configured with the visual web interface of Lifecycle Optimizer.) You can also configure pairs of events and triggers to determine when transactionals should be sent, or what should happen as the result of transactional sends or actions on those sends, like users’ link clicks or purchases. Using the Blast API, configure Campaigns – bulk messages sent to group of users based on a list and template, which you may configure as recurring.
    • User Management and Data Store data in user profiles, central to your personalization efforts. Read more
      Maintain robust user profiles that can be used to segment users, personalize content and more. Store custom data on user profiles in the form of user vars. You can update and access user data stored in the platform at any time with the User or Job API, or add users directly from a browser form with additional JavaScript functions on your site. Using the List API, access and update list membership and create dynamic Smart Lists of users who match particular attributes.
    • Purchases Sync your customer cart status and completed purchases tusing the Purchase API or JavaScript functions.
    • Analytics Use the Stats API and Job API to pull detailed reports and information on lists, campaigns, and transactional sends.
    • More Browse our many additional API endpoints, allowing you to interact with many features, and our Client Libraries–prewritten code libraries in 7 different languages for engaging with the APIs.
    Top