What’s New in Sailthru

Learn about our latest product releases and enhancements. Please contact your Customer Success Manager or Support with any questions.

WordPress – Improvements to Content API and Onsite Performance

March 27, 2020
The Sailthru Plugin for WordPress will now auto-detect and push HTTPS-only content to the Sailthru Content Library. In addition, the Sailthru onsite Javascript library will now load onsite asynchronously, improving page load speeds and durability against slower connections.  To get these features, upgrade your WordPress plugin to v3.4.2 or VIP v3.3.    

Email Summary

March 6, 2020
Sailthru’s Analytics are getting an upgrade! Email Summary is a new feature for all clients, which plots key metrics about email performance and gives you a bird’s-eye view of changes over time with new visual charting! You will be able to separate out campaign sends as opposed to triggered sends to see how they compare ...

Campaign Retargeting in Campaign Workflow

March 3, 2020
You can now target a campaign on audiences based on their engagement with a prior campaign right from within Campaign Workflow. Note: This feature is intended for one-off campaigns. You should continue to use LO for extended, lifecycle marketing initiatives. Read more in our updated support docs.

Mobile Revenue Dashboard

January 30, 2020
We have added a new Mobile Revenue dashboard to Sailthru Mobile! The mobile revenue dashboard displays an analysis of revenue attributed to mobile messages for any specified time period, post 1 Jan 2020. Just like the other analysis options, this gives you a chance to analyse the performance of mobile marketing over time while easily visualising ...

IP address change for developers whitelisting Sailthru IP addresses

January 28, 2020
Marketers, please relay this messaging to the engineering teams responsible for your Sailthru integration.  Effective February 12, 2020, Sailthru will relocate the IP address for api.sailthru.com. This change should not affect most customers. Some customers whitelist Sailthru’s IP addresses, which means this change may require an update to those whitelist rules.  The new IP is within the ...