What’s New in Sailthru

Learn about our latest product releases and enhancements. Please contact your Customer Success Manager or Support with any questions.

Manage Custom Fields within the User Profile to Simplify Testing

November 2, 2023
We’ve made it easier than ever for you and your team to manage User Profile Custom Fields. You can now add and edit Custom Fields directly on user profiles – plus, you can trigger Lifecycle Optimizer (LO) flows that have an entry method based on custom fields changing via the User Profile page. For more information, …

AI Assistant

October 27, 2023
We’re thrilled to announce AI Assistant. We’ve brought AI directly into your email marketing efforts. Now, with our AI Assistant integrated into the Email Composer, making content creation easier and more efficient.  AI Assistant now works hand-in-hand with the Email Composer, offering these benefits: Content Creation: Integrate AI assistance seamlessly into your Content Designer for effortlessly easy …

Coming Soon in 2024 – AI Based Recommendations

October 18, 2023
We know that when it comes to media content, yesterday’s news is no longer relevant today. To keep up with the rapidly changing news landscape, we’ve implemented an AI Algorithm that will create high-quality media recommendations for content that will rotate quickly and adapt even before the first pageview click. Our updated AI will be able …

Lifecycle Optimizer Journey Insights

October 11, 2023
View the number of user profiles that have entered and exited a lifecycle within a specified time period.  When selecting user metrics, you’ll be able to see: The number of profiles that have entered and exited the lifecycle flow Number of profiles currently within each step Profile metrics for Email, SMS and Mobile flows Would you like to know where …

Audience Builder filter: Push / In-App status

October 2, 2023
Target your audience based on whether a user has a device that can receive “Push notifications and In-App messages”, “In-App messages only”, or does not have your App installed currently. We have taken care of the Push notification statuses and designed these simple options so that you can align your list with how they can be …

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