What’s New in Sailthru

Learn about our latest product releases and enhancements. Please contact your Customer Success Manager or Support with any questions.

Account Switcher Environment Badges

February 15, 2022
We’re excited to announce the release of a new environment badge in the account switcher!   This badge will allow you to quickly identify if you’re currently in a production account or a test account!  

Streamline Campaign Scheduling

February 8, 2022
We’ve made some major changes to the campaign workflow to better streamline your campaign scheduling process! Send at the recipient’s local time When scheduling campaigns to send at a specific time in the future, marketers can now choose Local Send Time as an option. When Recipient’s Local Time is selected, recipients will receive the message at the time ...

Trigger Lifecycle Optimiser Flows Based On Content Changes

February 8, 2022
We’re excited to introduce a new watchlist concept to the user profile in Sailthru, allowing you to create a watchlist of content for individual profiles. Alongside this, we’ve added two new Content-based Triggers in Lifecycle Optimizer which enable you to trigger flows based on content watches being added to a profile or content changes being detected ...

Preview Your Audiences in Audience Builder

February 1, 2022
We are pleased to announce a new feature within Audience Builder Audience preview. We have improved our querying capabilities and now you can receive real-time feedback while building your audiences. As you add, remove or change filters the audience preview will show you how many profiles meet the new criteria to help you understand; how different queries ...

Set a goal for your Lifecycle Optimizer flows

January 26, 2022
Introducing the ability to set a goal for your Lifecycle Optimizer flow with Global Checks, then automatically take one of two predetermined actions when a user meets the goal. This removes the need for a check to be added after each wait or action step. Goals available in the first release; Purchase Made List is joined These goals ...