What’s New in Sailthru

Learn about our latest product releases and enhancements. Please contact your Customer Success Manager or Support with any questions.

Email Summary

March 6, 2020
Sailthru’s Analytics are getting an upgrade! Email Summary is a new feature for all clients, which plots key metrics about email performance and gives you a bird’s-eye view of changes over time with new visual charting! You will be able to separate out campaign sends as opposed to triggered sends to see how they compare …

Campaign Retargeting in Campaign Workflow

March 3, 2020
You can now target a campaign on audiences based on their engagement with a prior campaign right from within Campaign Workflow. Note: This feature is intended for one-off campaigns. You should continue to use LO for extended, lifecycle marketing initiatives. Read more in our updated support docs.

Mobile Revenue Dashboard

January 30, 2020
We have added a new Mobile Revenue dashboard to Sailthru Mobile! The mobile revenue dashboard displays an analysis of revenue attributed to mobile messages for any specified time period, post 1 Jan 2020. Just like the other analysis options, this gives you a chance to analyse the performance of mobile marketing over time while easily visualising …

IP address change for developers safelisting Sailthru IP addresses

January 28, 2020
Marketers, please relay this messaging to the engineering teams responsible for your Sailthru integration.  Effective February 12, 2020, Sailthru will relocate the IP address for api.sailthru.com. This change should not affect most customers. Some customers safelist Sailthru’s IP addresses, which means this change may require an update to those safelist rules.  The new IP is within the …

Use ReCaptcha and Reset Optout Status in WordPress Signup Forms

January 15, 2020
Safely reengage previously opted-out users from your WordPress site using two new features for the Sailthru WordPress Plugin. To get access to these features, upgrade your Sailthru WordPress Plugin to 3.4.0.   Prevent malicious bot sign-ups with Google ReCaptcha. ReCaptcha can now be automatically integrated into your Sailthru WordPress signup forms. To activate, create a new ReCaptcha v3 Key …

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