Contextual Purchase Data Now Available in Purchase-based Lifecycle Optimizer Flows

We have simplified how to access purchase data in Lifecycle Optimizer by making contextual purchase data available within your purchase-based flows. Previously, flows and templates required accessing the purchase data from the user profile. Now, when using a “Purchase Made” entry type in LO, you can simply reference that specific purchase object using the zephyr object {purchase}. For example, referencing {purchase.items} via zephyr within your template, you would view all the item-level data from the purchase that triggered the LO flow. Full documentation is available here.