Sailthru’s Lifecycle Optimizer allows you to create user flows with interchangeable steps, giving complete control over triggered message series in one easy-to-use interface. Visualize your workflow — welcome and post-purchase series are just clicks away. Lifecycle Optimizer’s functionality is growing. In this webinar, you’ll learn about the tool’s current functionality, what to expect in Q2 and ...

Tell your developers! We’re happy to announce our overhauled developer documentation, making it easier than ever to integrate with Sailthru. These improvements impact all API documentation pages, including our overview/technical docs, our many API endpoints, and each pre-written code library that we offer for engaging with the API. Enhancements include: New examples right up top for each available ...

Today we are releasing some important improvements to our Audience Builder tool and Smart Lists. This work is being done as part of a larger project to rewrite the Audience Builder UI and enhance its functionality, which should culminate in a large release next month. For now, these are the changes that we have put ...

We know how much time you spend in our platform, to the point of knowing every extra click. So this month we are tackling a series of feature requests that came directly from you, to make your campaign workflow smoother and easier than ever. More new campaign features will be released over the coming weeks, so keep an ...

Introducing our new simple-integration functions, which offer a simpler, less technical way to connect with Sailthru APIs. Simply paste our code into your site’s template or tag manager, with minimal modifications needed.   Summary: Getting value out of our system just got much easier, there’s a single new script tag to access all of the power of ...