What’s New in Sailthru

Learn about our latest product releases and enhancements. Please contact your Customer Success Manager or Support with any questions.

Post-Click Redirect and Easy Redirect URL for Overlays

December 13, 2017
As of today, you now have two ways to handle users after they sign up for your newsletters in an overlay: Complete control – if you wish to have complete control, you can use two new Javascript callback functions which will enable you to control the sign up flow. You can choose where and when to ...

New Exit Intent targeting: message visitors when they are about to leave your site

December 13, 2017
Today we released our Exit Intent targeting capabilities for SPM Overlays. With a simple toggle, you can now enable your site to display onsite messaging whenever a site visitor moves to exit. Triggered site messaging can include user sign up or reengagement messaging of your choosing. Exit intent is triggered once the site visitor’s mouse ...

New Mobile A/B Testing: Optimize Your Push and In-App Messaging

November 29, 2017
Today we released our new Mobile Message AB Testing capability which has been enabled for all Carnival users. The new AB testing experience builds on top our new Message Composer, to allow marketers to easily test push and in-app message variations to determine which one performs best. Features include: Ability to test up to 5 variations of ...

Monitor Lifecycle Optimizer Metrics in Realtime; Filter Entries on Purchased-Item Custom Fields

November 7, 2017
November brings with it two new additions to the Lifecycle Optimizer builder – check them out below. Watch flow metrics update in realtime –  no refresh needed Just in time for Black Friday and Cyber Monday, reporting inside the Lifecycle Optimizer builder view now updates automatically without requiring a page refresh. When the metrics toggle is on, ...

Lifecycle Optimizer launches realtime email performance metrics; three additional features

October 24, 2017
Today we launched four Lifecycle Optimizer features, capping a packed-summer of updates to our automated marketing series tool. This release includes: Realtime email performance metrics Easily copy an active flow Action: Set a custom field with a date stamp Check: Custom field date values using relative dates Read on to learn more about each addition! Realtime email performance metrics Monitor the success of ...

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