What’s New in Sailthru

Learn about our latest product releases and enhancements. Please contact your Customer Success Manager or Support with any questions.

Track success with push notification metrics in Lifecycle Optimizer

March 15, 2019
Mobile marketers can now see realtime push notification stats inside of Lifecycle Optimizer flows. As with email, the count below the step represents all customers who passed through that flow step. The “sends” count represents the customers that were successfully sent a message. This is live for all new flows beginning today! Existing active flows will see ...

Individual and grouped location based audiences

March 11, 2019
Targeting customers based on their device’s location is a powerful marketing tool (for details see here). While it has been possible to create location based/geofenced audiences for quite some time, we have made it easier to create multiple audiences at once and group multiple locations into a single audience. A list of location coordinates can now ...

Know your audience’s device notification status

March 6, 2019
Push notifications can be set to ‘Push disabled’ on Mobile devices (read more about this here). This means that when a push is sent to an audience, some of these pushes will never be displayed. We have just released a update which will show you how many devices in a selected audience have not set their ...

Custom social icons and new row layouts in Email Composer

March 6, 2019
Email Composer has two updates to make customizing messages even easier: Add your own social icons and images in the Social content block Four new row types for more flexible layouts Social Icons Look for the “Add new icon” Button when editing a Social block Click the Add new icon button to open an menu with preset icons for popular ...

Making it easier to test templates in Campaign Builder

March 6, 2019
Campaign Builder’s new “Refresh from Template” button lets you quickly load different templates when making A/B Campaigns. You can also quickly update a campaign’s message content if you make changes to a Visual Template using Email Composer, or update an HTML Template. The “Refresh from Template” feature now appears on the Campaign Builder Design tab. The button ...