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Coming Soon: GeoIP upgrade for more accurate location data in Audience Builder

Sailthru is upgrading to a new GeoIP provider which will provide more accurate location data for targeting profiles in Audience Builder using ‘location’ and ‘radius to location’…

Coming Soon: Mitigating Apple MPP with Projected Open Rate

With the implementation of Apple MPP, it has forced marketers to rethink how email marketing metrics are measured. While we were able to introduce resources to help…

Email Summary Date Filter Updates

Isolate the data you need to determine the success of any campaign during any period of time. Introducing new preset date filters, giving you greater flexibility in segmenting…

Segment SMS Audiences

Creating an SMS audience just got easier! You can now segment your SMS audience by a single use case or both with the new SMS Consent Status filter…

Event Stream Escape Character Update

Today, exports from Event Stream utilize backslash as the default escape character for quotes. This has caused downstream impacts when attempts are made to process exports in…

Campaigns Overview

Campaigns are planned messages sent to lists of users based on a specific template or design. Campaigns allow you to target your entire user base–or any segment–with…

Push and In-App Summary

Understand customer engagement with your Push and In-App campaigns with Push/ In-App Summary.  The ReportView aggregate data of your content and tag performance. Locate the Push/In-App Summary…

Push and In-App Campaigns

Deliver curated messaging to your app users with Push and In-App campaigns.Getting StartedCreate a Push and In-App Template and an Audience before you build a Push and…

Create Push & In-App Campaigns and View Performance Metrics Directly within Sailthru

Send Push notifications and In-App templates directly from the Sailthru platform. You also gain more visibility of your reach – as audience preview will display the count…

Content Summary

Understand how your customers engage with your content and tags over time with Content Summary. Located in the Analytics menu under Summary, this report will give you…

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