The RSS Extension

Imported RSS feeds may need additional variables that are not supported by the RSS extensions that the platform supports.  In order to bring them into proxy feeds, the use of the Sailthru namespace will allow these custom variables through

Change Notes

2013/11/08 – Created

Namespace declaration

The namespace for the platform is defined to be:

For example:

<rss version=”2.0″ xmlns:sailthru=””>

Primary Elements


<sailthru:vars> is a sub-element of <item> or <channel>. It can contain anything you need, including nested variables.


<rss version="2.0" xmlns:sailthru="">
  <title>Example RSS Feed</title>
  <pubDate>Fri, 08 Nov 2013 15:14:19 -0400</pubDate>
  <lastBuildDate>Fri, 08 Nov 2013 15:14:19 -0400</lastBuildDate>
  <description>Example RSS feed showing use of sailthru:vars</description>
    <sailthru:examplechannelvar1>example channel value 1</sailthru:examplechannelvar1>
    <sailthru:examplechannelnestedvar1>example nested value 1</sailthru:examplechannelnestedvar1>
    <title>Example Article</title>
    <pubDate>Fri, 08 Nov 2013 16:54:14 -0400</pubDate>
      <sailthru:examplevar1>example value 1</sailthru:examplevar1>
      <sailthru:examplenestedvar2>examplenestedvalue2</sailthru:examplenestedvar2> </sailthru:examplevar2>
    <dc:creator>Example Author</dc:creator>
      Example description
    <media:thumbnail url="" />

Contact us